Paint Scene—November, 2017

By The Paint Dealer,

  Filed under: Departments, Paint Scene

ICP Makes Its CASE

ICP Construction announced the acquisition of Master Coating Technologies, a manufacturer of specialty architectural coatings. ICP Group is a specialty platform company in the coatings, adhesives, sealants and elastomers (CASE) markets. Master will join the current ICP Construction division, which includes California Paints, FixALL, Storm System, Fiberlock, Dry-Treat, California Sports Surfaces, and Rock-Tred.

Master Coating Technologies was founded in 1995 and is headquartered out of Eagan, MN. Both companies are well respected industry leaders and have a common interest in innovation and developing new technologies.

“Master Coating Technologies is among the top five manufacturers of specialty coatings. It has been on our radar for quite some time now,” said Doug Mattscheck, CEO of ICP Group. “We’re thrilled to have their brilliant people––and technology––as a new resource to further cement ICP Group’s reputation as an innovative leader,”.

“We also see a great opportunity to accelerate growth. Our existing independent dealer network is now even stronger with well-respected brands that have both residential and commercial applications,” added Zain Mahmood, President of ICP.

The acquisition broadens ICP Construction’s portfolio of architectural coatings with specialty products focused exclusively on commercial applications. Recently, architects and designers have been requesting specific brands, like Zolatone, Scuffmaster, MDC, Bellagard, and ClearErase. Now ICP Construction has more opportunities to meet those needs.

Thomas Schaefer, President of Master Coating Technologies, is optimistic about the future. “Through sharing best practices, scalable operational capacity, advanced technologies and talented leadership and employees, we can leverage both companies’ capabilities to deliver more value and better service to customers.”

ICP Construction and Master Coating Technologies customers will not experience any interruption in service as a result of the acquisition.


No Time Like the Presents

By Marc Gordon

With the holidays just around the corner, it’s time to think about gift giving—to your valued customers. A holiday gift is your chance to show you appreciate their business and value the relationship you have with them. Here are five tips that will make your corporate gift giving plans easier.

1. Not every customer may merit the same kind of gift. Placing them into groups based on purchases, status, or other criteria can make gift decisions less stressful and more efficient.

2 Buying for the business owner is great, but don’t forget the staff—especially those that have a lot of influence in the buying decisions.

3. Rather than tramp the aisles of Wal-Mart, look to a promotional products company and wrap up some unique self-branded merchandise that reflects your style and appeals to your customers.

4. If any of your customers are prohibited from accepting gifts (either of a certain value or at all), consider a charitable donation in their name.

5. Avoid giving edibles. Since many people have allergies and dietary restrictions, foods such as wine, nuts and candy may end up getting tossed or worse—regifted to others!

Marc Gordon is a recognized marketing expert, speaker, and strategist. His articles appear in over 200 publications worldwide. Visit or his online show at for more business tips.